Reusable Resources

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New Wide believes that good business awareness can lead to sustainable actions, which is the long-term operation principle of New Wide under corporate and social responsibility. New Wide actively breaks away from the traditional industry thinking and makes the fabric develop towards the scientific field through research and development and innovation to create higher product value.

Today as environmental protection and sustainable consumption become the main theme globally, green textile products are gradually popular with brands and the world of fashion, and their demand begins to emerge. In adapting to this global trend, we are strengthening our eco-production mentality and attach importance to the ecological attributes of materials; we adopt raw materials such as quality cotton, organic cotton, recycled polyester, and recycled nylon, and develop more green products conducive to the environment and sustainable social development. Besides, we have developed eco-friendly transfer printing, which allows transfer printing technology to be applied to non-heat-resistant fabrics such as natural fiber and nylon; the technology can be used to print brightly colorful and fine patterns, while the printing process does not call for high-temperature processing, thus energy-efficient. 

Today, the global environmental protection and sustainable consumption have become the mainstream and the demand of “green textile products” has gradually cut a striking figure. As the textile and fashion industries are linked closely, green products have been emphasized by the brand and fashion fields slowly. Therefore, New Wide has actively integrated with the international trends, strengthened the environmental protection thinking, attached importance to the environmental characteristics of materials and used the better cotton initiative (BCI), organic cotton, recycled polyester, recycled nylon and other raw materials to develop the green products which are conducive to the environmental and social sustainable development.
 
*Note: Better cotton initiative (BCI) is a long-term plan jointly launched by the World Wildlife Fund (WWF) and other non-governmental agencies, enterprises and cotton production organizations in 2005 with the aim of improving the working conditions of cotton producers and reducing the water resource and chemicals consumption through the participation of various links of cotton industry chain.